Search Engine Marketing

Online marketing has replaced many traditional marketing plans in the business realm. Savvy businesses understand the need to combine traditional marketing methods with the newer, online marketing opportunities to maximize opportunities for exposure. One such way to do this is through search engine marketing, or SEM.

EGI Consulting is a specialist in SEM, which is a form of online marketing that helps to promote Website visibility for businesses just like yours. We realize the importance of showing up in the search engine result pages (SERPs) and utilize paid placement, content and contextual advertising and paid inclusion to accomplish the best results for your organization.

We also incorporate the following methods into your SEM plan:

• Search Engine Optimization: SEO is the most popular --- and effective --- way to improve the volume of traffic currently being directed to your site. You can ensure the search engines pick up your site through organic search results simply by optimizing your site effectively. read more about Search Engine Optimization
• Local Search Submission Service: Localized search engine advertising and submission to the top 35 search engines will assure your site has more local Web traffic than ever before! read more about Local Search Submission Service
• Pay Per Click Advertising: This Internet advertising model is one of the most popular methods of SEM in the industry. This model is not only used for search engines, but also on content sites (think blogs), and works when advertisers pay the host when their ad is clicked and new traffic is directed to the advertiser’s site. read more about Pay Per Click Advertising
• Website Assessment and Action Plan: We customize a Search Engine Optimization Assessment and Action Plan that serves as the first step in implementing an online marketing plan. This plan will map out a specific plan of attack to ensure optimal results for your SEO marketing needs. read more about Website Assessment and Action Plan
• Free Search Engine Submission: Submit your site to up to 20 search engines. The submission process will take less than 1 minute. read more about Free Search Engine Submission